Articles

What could the Bern Convention’s “Three-Step Test” mean for GenAI music?

15 Jan 2025

The three-step test is an important legal doctrine established in 1967 under the Bern Convention. It helps the 181 parties to this treaty to standardise any copyright limitations or exceptions…

Why the overturning of net neutrality legislation really matters for creators

08 Jan 2025

Articles

This week, an appeals court in the US has again overturned the net neutrality legislations introduced in 2015 and 2021. It ruled that the Federal Communications Commission (FCC) did not…

What can startups (and the rest of us) learn From a zero-brand marketplace?

11 Sep 2018

Articles, Copywriting

This is a photograph of the fresh food market in Ljubljana’s BTC shopping centre. If you’re used to regular supermarket produce, it’s an amazing array of fresh food. By Slovene…

How to make digital copywriting easier to review

03 Aug 2018

Articles, Copywriting

We all understand why context is important in a piece of copywriting. To create the impact we need, it’s vital to understand the place that your opinion occupies in the…

When a brilliant and beautifully executed idea doesn’t fly, perhaps you just failed to explain it simply enough?

14 Jul 2018

Articles, Copywriting

This is the premier lounge of the Côte des Flandres cross-channel ferry that takes travellers from the UK to and from France. The lounge is a haven of quiet relaxation…

We’re all brand communicators now

04 Jun 2018

Articles, Copywriting

Having coffee with a friend recently and they noticed the advert above stuck to a lamp post. “Look at that – they don’t even give their address. How is anybody…

Bad news may sell papers, but perhaps positivity sells everything else?

21 May 2018

Articles, Copywriting

Much of our work is in the creative sector where our experience helps international organisations to promote the rights of artists and creators. It’s a fascinating area, an extremely worthwhile…

Hammond Organs and the merits of choosing the difficult path

21 Mar 2018

Articles, Copywriting

This is the inside of a 1960 Hammond C3 organ. And it’s being repaired. Again. Even if you’re not a music lover, you’ll recognise the sound of this instrument in…

How working abroad taught us to communicate back home

15 Mar 2018

Articles, Copywriting

If you get the chance to work abroad, seize it with both hands. Apart from the amazing experiences that travelling and working in new places will bring, the change you’ll…

Logo design for the screen

22 Dec 2017

Articles, Copywriting

As an addendum to the post on the craft of logo design, we spotted the new Sonos logo this morning. It seemed interesting but perhaps a little complex … until…

Articles

What could the Bern Convention’s “Three-Step Test” mean for GenAI music?

Why the overturning of net neutrality legislation really matters for creators

What can startups (and the rest of us) learn From a zero-brand marketplace?

How to make digital copywriting easier to review

When a brilliant and beautifully executed idea doesn’t fly, perhaps you just failed to explain it simply enough?

We’re all brand communicators now

Bad news may sell papers, but perhaps positivity sells everything else?

Hammond Organs and the merits of choosing the difficult path

How working abroad taught us to communicate back home

Logo design for the screen

Categories

Recent Posts

652South Limited